Think of this as your Bachelors in Cosmetology (sans the perm smell and awful lighting)
Hey! I'm Jenna, your resident hair nerd. I come from a long line of Cosmetologists and educators so helping hairstylists shine is in my blood. I am so excited to be taking all of the courses I've built over the last 10 years and put them in one convenient place for you to learn, study and practice at your own pace. Courses are split into 3 Categories:
Scientific theory of hair color to formulate ANY color in ANY scenario with confidence.
Hands on demos for precision placement and tools to master your timing.
Business tools to grow your clientele and market yourself on social media.
The Colorist Blueprint is officially open!
We cant wait to see you in there!
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Introducing the Colorist Blueprint.
Hi! I'm Jenna, recovering people pleaser and multiple 6 figure hairstylist.
I also happen to be a badass at hair color formulation. Being the fourth generation of hair stylists in a family will do that to you. Growing up, dinnertime conversation often centered around salon talk. I have been drawn to the science of hair color since I was a little girl, Standing behind my grandpa asking him why the hair color went on white, but ended up dark brown before he rinsed it off. Lucky for me he had a wealth of knowledge on the subject.
No one was surprised when I took up the mantle and moved across the country to start my own journey in becoming a hair colorist. I am here to share the lifetime of knowledge I've amassed with you.
What you will learn:
-In depth hair color science you wont find anywhere else
-Mastering reds to prevent hot roots and brown outs
-High ticket blondes $$$
-Perfect grey hair coverage formulation
-My 30 minute balayage technique
-How to price your services depending on your area and expertise
-Timing exercises so you can charge your worth and keep guests returning.
-I'll show you how to utilize those guests so you don't have to pay a penny in marketing.
-An entire section dedicated to social media including the checklist I created to go viral (probably how you found me)
- Personalized Certification as a Color Specialist mailed to you (once you pass)
This is personal for me.
Not only is this my family's lineage and life's work- when I turned 29 my mother was diagnosed with early onset Alzheimer's. She was only 53 and it shattered my very existence. I was living in Texas working at a high end salon while she was back in Pennsylvania mapping out her end of life plans. The universe throws some hard punches. To be able to spend as much time with her as I wanted, I knew I needed to come up with a solid business strategy. I ended up moving into a salon suite for the flexibility to travel. What happened next was truly life changing. In less than a year I was making six figures, all while taking 8 weeks off. My books were full of quality clients and my knowledge of formulation and placement has kept them there for almost a decade.
That strategy is now yours. My business model broken down with templates for consultations, emails to local businesses and EASY social media practices.
See what students are saying:
"I took one of your classes in Harker Heights 6 or 7 years ago. Still hands down the most informative class I have been to. You educated me so much on what it was to be a "hair doctor" and having proper consultation. It helped me so much over the years and help me gain confidence. So thank you."
- Arin, Texas
Tools to set you up for success:
"I had a horrible problem of running behind in the salon. I could feel my clients, managers and teammates getting upset with me everyday. I almost quit doing hair. Jenna gave me actionable homework to cut my foil time in half and it saved my career. I make more now that I can keep my books full. Thanks Jenna!!"
-Nick, Chicago
Grow your Salon Business:
"I just moved to Texas (military wife) and had no clientele. I was so discouraged about starting over knowing I was leaving a full book in Georgia. I found Jenna in a Facebook group and went to her College Station class. It blew my mind. Sooo many whys answered. I used her email template to let businesses know I moved to town and it felt like I had a full clientele in six months!"
-Chantelle, Texas
